Creating SxY didn’t just happen overnight -it’s a complex yet rewarding process. Founder Anouk took a deep dive into the craft of shoemakers, and it took over 2,5 years of extensive research, the help of orthopedic experts and many fittings and measurements with women to come up with the perfect customized last.

As a new brand SxY also takes responsibility for sustainable production so the shoes are made of leftover leather. We do this because we do not want to contribute to the demand for more leather, as leather tanning is quite damaging to the environment. Even if being 100% sustainable is not entirely possible now, it’s our mission to do as much as we can because everyone has to feel comfortable within their shoes – from our artisans to our customers. We care for people, and we believe in a world where everyone can be themselves.